BBA/Digital Business Management-Bachelor at Pforzheim University of Applied Sciences

BBA/Digital Business Management

The BBA/Digital Business Management program at Pforzheim University of Applied Sciences is a 7-semester, full-time Bachelor of Science program in Pforzheim. It combines Business Administration and Technology Management, with a focus on digital business models and processes, web technologies, big data management, digital business applications, e-commerce, e-procurement, and programming. The program is designed to provide business administration knowledge alongside digital technology skills for managing and developing digital business solutions.

Admission and Costs

Admission is subject to a local admission restriction and is available for the winter semester. Applications are formally reviewed and ranked according to the average grade of the higher education entrance qualification, with selected candidates invited to an interview. The interview considers motivation, social skills, self-presentation, English language skills, and analytical thinking.