Bachelor of Business Administration (MCI) in Business Analytics

The Bachelor of Business Administration (MCI) in Business Analytics at Wittenborg University of Applied Sciences combines business, marketing, communication, information management, and data analysis. The programme is designed for students interested in technology and information strategies that support organisations, particularly in digitalisation, marketing, and sales. Students work on business, marketing, and information-data projects while developing an understanding of how technology and data analysis can influence the success of organisational strategies.

The programme is taught in English and leads to a Bachelor of Business Administration degree with 240 ECTS credits over 4 years. The institutional tuition fee for 2026/2027 is €11,800 per year. The programme is accredited by NVAO and FIBAA. Available intakes are October 12, 2026 and November 30, 2026. English-language requirements include IELTS overall band 6, TOEFL paper-based 550, or TOEFL internet-based 80.